RS Guttering Landing Page Redesign
(View Live Site)RS Guttering, a roofing and guttering business, needed a modern, high-converting landing page to better showcase their services and attract more clients. Their existing website lacked a clear structure, engaging visuals, and strong calls to action. I took on the redesign to improve usability, branding, and lead generation.
Strategy & Design Process
The original page had cluttered navigation, outdated design, and weak messaging. My approach focused on:
- Simplifying the user journey – Ensuring visitors could quickly find key services and contact information.
- Enhancing visual appeal – Using modern layouts, high-quality images, and a professional color scheme.
- Strengthening trust signals – Featuring testimonials, certifications, and case studies to build credibility.
Key Features
- A clean, structured layout with clear service sections.
- Bold CTAs driving inquiries and quote requests.
- SEO optimization to improve discoverability.
Results
The redesign transformed RS Guttering’s digital presence, making it easier for potential customers to understand their services and take action. The new landing page aligned with their brand vision while improving conversion rates and user engagement.
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